Company: Stiled Labs Inc. · Effective Date: September 17, 2026 · Contact: support@stiled.app
These terms are a contract between you and Stiled Labs Inc. We have tried to write them in plain English. The points that matter most:
This summary is for convenience. The full terms below control.
These Terms of Service ("Terms") govern your use of Stiled, the AI fashion shopping assistant operated by Stiled Labs Inc., a Delaware corporation ("Stiled," "we," "us"). Stiled is available by text message and iMessage, in Instagram direct messages, and at stiled.app (together, the "Service").
You accept these Terms when you first do any of the following: send a message to a Stiled number or to Stiled's Instagram account, create or sign in to a Stiled account, or buy Stamps or a subscription. If you do not agree, do not use the Service.
Our Privacy Policy and Biometric Privacy Notice explain how we handle your information. They are separate documents, and they are written to protect you; nothing in these Terms reduces what they promise.
Section 19 contains an arbitration agreement and a class action waiver. It affects how disputes are resolved. Please read it.
You must be at least 18 years old to use Stiled. By using Stiled you confirm that you are 18 or older and that you can form a binding contract where you live.
If we learn that someone under the minimum age is using Stiled, we will close their access and delete their information as described in the Privacy Policy.
You may use Stiled only for yourself. You may not use it on behalf of a business, or to provide a shopping service to others, without our written permission.
What it does. Stiled helps you shop, mostly for clothing and accessories. Depending on the feature, it can identify garments in a photo or a post you share, find where to buy them, suggest products and outfits, summarize what shoppers say about a product, suggest a size, generate a virtual try-on image that shows a garment on a photo of you, and build a cart at a retailer for you to review and buy yourself. For something that is not clothing, it can still tell you what the item is and where to buy it, and it will say that it is leaving the size and the try-on out.
Carts and checkout. When Stiled builds a cart or order summary for you, nothing is bought and nothing is charged until you complete checkout yourself on the retailer's website. The retailer's checkout page, not Stiled's message, shows the final price, taxes, shipping and availability. Stiled does not place orders, pay, or enter payment details on your behalf. If we ever offer to do more for you at checkout, we will explain it and ask for your agreement first.
What it is not.
We change and improve the Service often. We may add, change or remove features, including free features, at any time. If a change removes something you have paid for and not yet received, Section 8 explains what happens.
Much of what Stiled tells you is generated by artificial intelligence, including by third-party AI models we use (the Privacy Policy lists them). By using the Service you understand that:
Always check the retailer's page before you buy. You are responsible for your purchasing decisions.
Consent. When you message Stiled, you agree to receive automated, AI-generated replies from us on that channel, including replies that arrive in more than one message, and a small number of service messages connected to what you asked for, such as a note that a try-on is ready or did not work, or a reminder when a message you sent did not come through. We send marketing messages only to account holders who opt in to receive them. Consent to receive messages is never a condition of any purchase.
Stopping messages. Reply STOP in the conversation at any time and we will stop messaging you on that channel. STOP does not delete your data; to do that, email privacy@stiled.app or delete your account from your profile at stiled.app. We may send one message confirming that you have opted out. Reply START to resume. Reply HELP for help, or email support@stiled.app. In a group conversation, STOP makes Stiled leave the group.
Costs and delivery. Message and data rates from your carrier may apply. Message frequency depends on how you use Stiled. Carriers, Apple and Meta are not responsible for delayed or undelivered messages, and neither are we when the delay is caused by them.
Instagram. Instagram is operated by Meta Platforms, Inc. Messages you send on Instagram are also subject to Meta's terms and privacy policy. Instagram limits when and how businesses can reply, so we may be unable to answer a message after a period of time, and some messages may be delayed or never delivered.
Group conversations. If you add Stiled to a group conversation, you confirm that everyone in it knows an AI assistant will read and reply to messages there. Anyone in the group can reply STOP to make Stiled leave.
Changing your number. If you give up or change your phone number, tell us, or delete your account, so that messages are not sent to the number's next owner.
Some features need a Stiled account. You agree to give accurate information and keep it up to date, and to keep your sign-in links and codes to yourself. Tell us promptly at support@stiled.app if you think someone else has accessed your account.
You may connect your Instagram conversation to your Stiled account. Connecting shares one profile and one Stamps balance across both. You must control both accounts to connect them, and you can ask us to disconnect them at any time.
We will never ask you to send a password, a full card number, a card security code, a bank account number or a Social Security number in a message. Payment happens on our payment processor's secure pages. The only codes we ask you to send us are sign-in codes we show you ourselves to confirm your phone number is yours. If a message claiming to be Stiled asks for anything else, it is not from us.
We want you to know how Stiled earns money, because it can affect what you see.
Our Affiliate Disclosure at stiled.app/disclosure has more detail.
What Stamps are. Stamps are the credits Stiled uses for certain features. Making a virtual try-on preview is what costs a Stamp. Styling help, size suggestions, outfit help and your Fashion Passport do not cost Stamps, on any plan. Stamps have no cash value, cannot be sold, transferred or exchanged for money, and are a limited license to use a feature, not property.
Free try-ons and free Stamps. New users may get a small number of free try-ons before creating an account, and new accounts start with a one-time allowance of welcome Stamps. After that, accounts without Stiled Pro earn free Stamps over time, up to a maximum saved balance. We may change these allowances at any time. A change never removes Stamps already on your account.
Buying Stamps. Stamps purchases are processed by Stripe, Inc. on Stripe's own checkout page, which shows the price before you pay and is the authoritative source for what you will be charged. Stiled never receives or stores your card number. We may change the price, size or availability of Stamps packs, but a change applies only to later purchases.
Purchased Stamps do not expire. Stamps you paid for stay on your account while it is open and are never removed by any free or subscriber allowance reset.
Stiled Pro. Stiled Pro is an optional paid subscription that gives you a larger weekly Stamps allowance. Weekly subscriber Stamps reset each week and do not roll over. Stiled is free to use without Pro.
Refunds. Purchases and subscription fees are final and non-refundable, except where the law requires a refund. A try-on that fails because of a problem on our side does not use a Stamp. If one comes out defective, text us or email support@stiled.app and we'll return the Stamp to your balance. We do not refund because you do not like how a successful preview looks; Sections 16 and 17 cover that.
If Stiled shuts down. We will give you at least 60 days' notice and refund unused purchased Stamps.
If your account is closed. If you delete your account, unused Stamps are forfeited, so use them or ask us first. If we close your account without cause, we will refund unused purchased Stamps and any unused prepaid subscription time. If we close it because you broke these Terms, we do not have to.
UK and EU customers. You ordinarily have a 14-day right to cancel a purchase of digital content or a subscription. Because Stamps and Stiled Pro give you immediate access, you will be asked at checkout to consent to immediate access and to acknowledge that this ends your 14-day cancellation right for that purchase. If you do not give that consent, we will not give immediate access, and your 14-day right applies.
We never ask for payment details in a message. Payment happens only on Stripe's pages, reached through a link we send you or from our website.
"Your Content" means what you send us: messages, voice notes, photos of yourself, screenshots, links, posts you share, and information about your size and preferences.
You own Your Content. You give Stiled a worldwide, non-exclusive, royalty-free license to host, store, copy, process, modify (for example, cropping a garment out of a photo) and create derived works from Your Content (for example, a try-on preview), only as needed to provide, secure and improve the Service, and to share it with the service providers listed in our Privacy Policy for those purposes. The license ends when Your Content is deleted from our systems, except for copies we must keep by law or that expire on the schedules in our Privacy Policy.
How we use your photos. We use your photos to make your try-ons, color recommendations and product matches. Our team may also review real try-on results to check and improve their quality. You can opt out of that review at any time by texting PRIVACY to Stiled or emailing privacy@stiled.app. Opting out stops future review but does not delete your photos; to delete them, email privacy@stiled.app. We do not use your photos to train our own AI models without asking you first, we never sell them, and they are not used to train third-party AI models.
Improving Stiled. We may use conversations, feedback and usage data to improve Stiled, as described in Section 7 of our Privacy Policy, and you can opt out the same way.
We do not use your photos or try-on previews to advertise Stiled without your separate, express permission.
Your promises about Your Content. When you send Your Content, you confirm that:
Posts made by others. When you share someone else's post or story, we look at it only to identify the clothing in it and find products for you. We claim no rights in it.
Try-ons are AI-generated previews and may be inaccurate. They are not photographs, and results may be wrong.
You may use try-on previews and other results Stiled makes for you ("Generated Results") for your own personal, non-commercial purposes, including sharing them with friends. You may not:
Brands, logos and product designs that appear in a Generated Result belong to their owners.
Do not, and do not help anyone else to:
If you send us ideas or suggestions, we may use them without owing you anything. We will not identify you publicly as the source without asking.
The Service, including its software, design, text, prompts, brand, and the way it is put together, belongs to Stiled Labs Inc. and our licensors. We give you a personal, revocable, non-transferable license to use the Service under these Terms. We keep every right not expressly given.
Stiled works with services run by others, including Apple, mobile carriers, Meta (Instagram), payment processors, AI providers, retailers and affiliate networks. We are not responsible for their products, content, websites, policies or actions. Your use of them is governed by their own terms.
You can stop at any time: reply STOP to stop texts, and delete your data from your profile at stiled.app or by emailing privacy@stiled.app.
We may suspend or end your access, with or without notice, if you break these Terms, if we must for legal reasons, if your use creates risk or harm for Stiled, our partners or other people, or if we stop offering the Service. Where it is reasonable and lawful, we will tell you why.
Sections that by their nature should survive (for example Sections 4, 9 to 13, and 16 to 21) survive after your use ends.
THE SERVICE AND ALL CONTENT AND GENERATED RESULTS ARE PROVIDED "AS IS" AND "AS AVAILABLE." TO THE FULLEST EXTENT THE LAW ALLOWS, STILED DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND ACCURACY. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, SECURE OR ERROR-FREE, THAT ANY OUTPUT WILL BE ACCURATE, OR THAT ANY PRODUCT, PRICE, SIZE OR RETAILER INFORMATION IS CORRECT OR CURRENT. WE ARE NOT RESPONSIBLE FOR PRODUCTS YOU BUY FROM RETAILERS, INCLUDING THEIR QUALITY, SAFETY, AUTHENTICITY, DELIVERY OR RETURNS.
Some places do not allow some of these exclusions, so some may not apply to you.
TO THE FULLEST EXTENT THE LAW ALLOWS:
(a) STILED AND ITS OFFICERS, DIRECTORS, EMPLOYEES AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, REVENUE, DATA OR GOODWILL, OR THE COST OF SUBSTITUTE GOODS, ARISING FROM THESE TERMS OR THE SERVICE, EVEN IF WE WERE TOLD THEY WERE POSSIBLE; AND
(b) OUR TOTAL LIABILITY FOR ALL CLAIMS ARISING FROM THESE TERMS OR THE SERVICE IS LIMITED TO THE GREATER OF (i) THE AMOUNT YOU PAID STILED IN THE 12 MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM AND (ii) ONE HUNDRED US DOLLARS (US$100).
These limits do not apply to liability that cannot be limited by law, such as liability for fraud, for gross negligence or willful misconduct where the law does not allow a limit, or for death or personal injury caused by our negligence. They also do not limit any right you have under a privacy or biometric privacy law that cannot be waived.
If someone brings a claim against Stiled because of Your Content, your breach of these Terms, or your violation of the law or someone else's rights, you agree to cover Stiled's reasonable losses and costs from that claim, including reasonable legal fees. We will tell you about the claim, and you may help choose how it is handled. This does not apply to the extent the claim was caused by us.
19.1 Talk to us first. Most concerns can be fixed quickly. Before filing any claim, you and Stiled each agree to send the other a written notice describing the dispute and the relief wanted (ours goes to the contact details we have for you; yours goes to support@stiled.app with "Dispute" in the subject, or to our mailing address below), and to try in good faith to resolve it for at least 60 days. Time limits for bringing a claim pause during that period.
19.2 Individual arbitration. If we cannot resolve it, you and Stiled agree that any dispute arising from or relating to these Terms or the Service will be resolved by final, binding, individual arbitration administered by the American Arbitration Association ("AAA") under its Consumer Arbitration Rules, rather than in court. The Federal Arbitration Act governs this agreement. The arbitrator may award the same individual relief a court could. Arbitration may be conducted by video or in writing, or in person in the county where you live.
19.3 Costs. We'll cover arbitration filing, administrative and arbitrator fees for claims under $10,000, unless the arbitrator finds the claim frivolous. For larger claims, fees follow the administrator's consumer rules.
19.4 Exceptions. Either of us may bring an individual claim in small claims court if it qualifies. Either of us may ask a court to stop infringement or misuse of intellectual property. You may also bring an issue to a government agency.
19.5 No class actions. You and Stiled may bring claims against each other only individually, not as a plaintiff or class member in any class, collective or representative proceeding. The arbitrator may not combine claims of more than one person. If this class action waiver is found unenforceable for a particular claim or remedy, that claim or remedy (and only that one) will go to court and wait until any arbitration of the rest is finished.
19.6 Many similar claims. If 25 or more similar demands are filed by or with the help of the same lawyers or group, they will be administered under the AAA's Mass Arbitration Supplementary Rules, in batches where those rules allow, and the time limit for bringing each claim is paused while it waits to be heard.
19.7 Your right to opt out. You can reject this Section 19 by emailing support@stiled.app from, or naming, the phone number, Instagram account or email you use with Stiled, with the words "arbitration opt-out," within 30 days of first agreeing to these Terms. Opting out does not affect anything else in these Terms. If we later change this Section 19 in a way that is worse for you, you may reject that change within 30 days of it taking effect.
19.8 If arbitration does not apply. Any claim not arbitrated will be heard only in the state or federal courts located in Maricopa County, Arizona, and you and Stiled consent to those courts.
These Terms are governed by the laws of the State of Delaware and applicable US federal law, without regard to conflict of law rules. If you live outside the United States, you keep any protection that the mandatory consumer law of your country gives you.
We may update these Terms. If a change is material, we will tell you before it takes effect, by message, by email, or by a notice in the Service, at least 14 days in advance where practical. Changes do not apply to disputes that arose before they took effect. If you keep using Stiled after a change takes effect, the new Terms apply. If you do not agree, stop using Stiled and delete your account.
Stiled Labs Inc.
5227 North 7th Street, STE 65972
Phoenix, AZ 85014
support@stiled.app · privacy@stiled.app